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Manager Media & Retail Media BR

Coca-Cola

Manager Media & Retail Media BR

Coca-Cola

Brazil - Rio De Janeiro; Brazil - Sao Paulo

·

On-site

·

Full-time

·

3d ago

Job Description Summary:

At The Coca-Cola Company, we believe media excellence is a key driver of brand growth and consumer connection. Our mission is simple yet powerful: refresh the world and make a difference.

We are seeking a Manager, Media & Retail Media to support the planning, execution, and day‑to‑day management of media and retail media activities across brands and campaigns.

This role is hands‑on and execution‑focused, ensuring media plans are delivered with quality, speed, and rigor across traditional, digital, and retail media channels. The ideal candidate is a strong executor with solid media fundamentals, a passion for data‑driven optimization, and the ability to collaborate effectively across teams and partners.

What You’ll Do for Us

Media Planning & Execution

  • Support development and execution of integrated media plans across digital, social, ecommerce, and retail media and traditional channels.

  • Coordinate with agencies to plan accordingly and ensure the plans are implemented accurately and on time.

  • Support retail media activations in partnership with customers, bottlers, and commercial teams.

  • Ensure alignment between media plans and brand, category, and campaign objectives.

Investment Tracking & Governance Support

  • Support media investment control processes, including buying orders, budget tracking, and invoice management.

  • Track planned vs. actual spend and flag risks, gaps, or optimization opportunities.

  • Ensure adherence to media governance standards and processes.

Performance Monitoring & Optimization

  • Monitor media performance metrics including reach, frequency, productivity, and execution quality.

Cross‑Functional Collaboration

  • Partner with Brand, IMX, Analytics, and Commercial teams to support effective media execution.

  • Coordinate with LATAM and Global IMX teams to support alignment with global standards.

  • Support clear communication and documentation across stakeholders.

Requirements & Qualifications

  • Bachelor’s degree required.

  • 5–7+ years of experience in media planning, buying, or execution roles.

  • Solid understanding of digital media, ecommerce, and retail media.

  • Experience working with media agencies and cross‑functional teams.

  • Strong analytical, organizational, and communication skills.

  • Ability to manage multiple priorities in fast‑paced environments.

What We’ll Do for You

Executional Growth: Build strong expertise across media and retail media execution.

Learning & Exposure: Work closely with Senior Managers, Directors, and agency partners.

Iconic Brands: Contribute to growth of world‑class brands.

Career Development: Opportunity to grow into Senior Manager roles over time.

Purpose‑Driven Work: Be part of a company committed to responsible, high‑impact media investment.

Skills:

Agency Management, Brand Marketing, Content Creation, Creative Strategies, Cross-Functional Teamwork, Marketing Strategies

Location(s):

Brazil

City/Cities:

Rio de Janeiro:

Travel Required:

26% - 50%

Relocation Provided:

No

Job Posting End Date:

março 17, 2026

Shift:

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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About Coca-Cola

Coca-Cola

Coca-Cola

Public

The Coca-Cola Company is an American multinational corporation founded in 1892 headquartered in Atlanta, Georgia. It manufactures, sells and markets soft drinks including Coca-Cola, other non-alcoholic beverage concentrates and syrups, and alcoholic beverages.

10,001+

Employees

Brazil - Rio De Janeiro; Brazil - Sao Paulo

Headquarters

$268B

Valuation

Reviews

3.4

25 reviews

Work Life Balance

3.5

Compensation

3.8

Culture

3.4

Career

3.6

Management

2.8

65%

Recommend to a Friend

Pros

Good pay and benefits

Family-oriented work environment

Growth and learning opportunities

Cons

Management issues and poor decision making

Favoritism and unfair treatment

Job insecurity and layoffs

Salary Ranges

2 data points

Entry

Entry · Merchandiser

1 reports

-

total / year

Base

$12

Stock

-

Bonus

-

Interview Experience

2 interviews

Difficulty

3.0

/ 5

Duration

14-28 weeks

Interview Process

1

Application Review

2

Recruiter Screen

3

Hiring Manager Interview

4

Technical Interview

5

Panel Interview

6

Offer

Common Questions

Behavioral/STAR

Technical Knowledge

Past Experience

System Design

Culture Fit