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New Channel Development

CL

New Channel Development

Clay

New York

·

On-site

·

Full-time

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6d ago

ABOUT CLAY

Our mission is to help organizations turn any growth idea into reality.

We see growth as a creative practice, not a formula. Finding and reaching your best-fit customers takes unique ideas and constant iteration. As AI makes execution faster and tactics easier to copy, creativity is the only lasting advantage. We're already helping thousands of customers https://clayrun.notion.site/Wall-of-Love-b243f2b67607438b9fad99341e6b8d47 — including Anthropic, Notion, Google, and Ramp — go to market with unique data, signals, and AI research.

In 2025, we crossed $100M in revenue and raised a $100M Series C https://www.nytimes.com/2025/08/05/business/dealbook/clay-ai-marketing-fundraise.html at a $5B valuation, backed by world-class investors including Sequoia, CapitalG, and First Round. We also completed our second employee tender offer https://www.nytimes.com/2026/01/28/business/dealbook/clay-start-up-tender-offers.htmland launched a community equity round https://www.clay.com/blog/community-equity-offering, for our customers, agency partners, and club members.

Some things to know about us:

  • Our community http://community.clay.com includes 11,000+ customers, 150+ integration partners, 125+ agencies, 50+ Clay clubs https://luma.com/claylive, and 30k members on Slack.

  • Our culture https://nextplayso.substack.com/p/spotlight-clay is unique inside and outside of work. Our team members are also DJs, activists, writers, clowns, marathoners, skydivers, psychedelic therapists, social workers, and more.

  • All employees can work for free with world-class coaches who specialize in creativity, management, and more.

  • Our operating principles — including negative maintenance and non-attached action — guide our work. Read more about them here https://cdn.prod.website-files.com/61477f2c24a826836f969afe/685d83a71452245cc1129791_4d770abfd83e276ec15315a2e06945bd_Clay2025_OperatingPrinciples.pdf.

  • Read about us in the NYT https://www.nytimes.com/2025/08/05/business/dealbook/clay-ai-marketing-fundraise.html, Forbes http://google.com/search?q=forbes+clay&rlz=1C5OZZY_enUS1155US1155&oq=forbes+clay&gs_lcrp=EgZjaHJvbWUyBggAEEUYOTIHCAEQABiABDIHCAIQABiABDIHCAMQABiABDIHCAQQABiABDIHCAUQABiABDIHCAYQABiABDIHCAcQABiABDIHCAgQABiABDIHCAkQABiABNIBBzkzM2owajSoAgOwAgHxBVAe8UAxJx_p&sourceid=chrome&ie=UTF-8, First Round Review https://review.firstround.com/podcast/inside-clays-unconventional-path-to-1-25b/, and more https://www.clay.com/press.

Hear from our employees directly on our Glassdoor https://www.glassdoor.com/Overview/Working-at-Clay-EI_IE9850794.11,15.htm page!

NEW CHANNEL DEVELOPMENT – STRATEGY & OPERATIONS @ CLAY

We’re hiring on the Partnerships Go-To-Market Team to help invent, build, and scale Clay’s next generation of strategic GTM channels - including global consulting firms, revenue advisory firms, and operator-led ecosystems.

These channels are early, high-potential, and intentionally undefined. This role is for someone who is energized by 0→1 building, thrives in ambiguity, and enjoys turning complex, messy problems into scalable programs and partnerships.

You’ll be a foundational member of our Partnerships team, working with strategic partnerships team to design new partner programs, co-build offerings with consulting firms, and create the operational backbone that allows these channels to scale. This is a rare opportunity to shape entirely new GTM motions at Clay - from first idea to repeatable engine.

If you love building from scratch, collaborating with large-scale consulting firms, and creating structure where none exists, we’d love to hear from you.

WHAT YOU’LL DO:

BUILD NEW GTM CHANNELS (0→1)

  • Help define and launch new partnership motions with consulting, advisory, and operator-led firms.

  • Shape the channel strategy: who the partners are, how we work together, and how value is created for clients.

  • Design and test pilot programs, workshops, and joint GTM offerings before scaling what works.

  • Turn early experiments into repeatable, well-documented partner programs.

DESIGN & CO-BUILD PARTNER PROGRAMS:

  • Co-design GTM programs with consulting partners (e.g. AI GTM workshops, transformation sprints, proof-of-value pilots).

  • Clarify engagement models (co-sell, referral, implementation-led, data backbone, etc.).

  • Define success metrics, graduation paths, and expansion strategies for each program.

  • Ensure programs are partner-ready, scalable, and easy for Clay teams to support.

BUILD ASSETS & COLLATERAL (CORE TO THE ROLE)

  • Create and evolve channel-specific assets, including:

  • Partner-facing decks and narratives

  • Joint solution briefs and program overviews

  • Case studies, ROI frameworks, and proof points

  • Internal enablement materials for GTM and Partnerships teams

  • Co-build collateral directly with partners to align with their methodologies, language, and client expectations.

  • Ensure assets are modular, reusable, and designed for real-world client conversations.

OPERATIONALIZE & SCALE WHAT WORKS:

  • Build the operating model for new channels:

  • Partner onboarding and enablement

  • Pilot execution and handoffs

  • Expansion and renewal paths

  • Own CRM structure, partner attribution, and workflow hygiene for new channels.

  • Partner closely with Rev Ops to ensure visibility, reporting, and clean execution.

  • Make new channels easy for GTM Engineers (Sales), Solution Engineers, and Growth Strategists (Post-Sales Customer Success) to plug into.

ANALYZE, PRIORITIZE & LEARN

  • Support TAM mapping and prioritization across consulting and advisory ecosystems.

  • Analyze pilot outcomes, partner engagement, and pipeline impact.

  • Help leadership decide where to double down — and what not to scale.

  • Turn insights into clear recommendations and next steps.

WHAT WE LOOK FOR:

  • 0→1 builder mentality - you’re energized by ambiguity and enjoy creating structure from scratch.

  • Partnership instincts - you enjoy building long-term relationships, not transactional deals.

  • Program + ops thinker - you can design the idea and make it run in practice.

  • Strong communicator - you can translate complex ideas into clear narratives and assets.

  • Comfort with complexity - undefined problems motivate you rather than slow you down.

  • Collaborative operator - you work well across GTM Engineers (Sales), Solution Engineers, and Growth Strategists (Post-Sales Customer Success), GTM Ops, and partners.

  • Entrepreneurial spirit - you take ownership, move fast, and learn through iteration.

NICE TO HAVE:

  • Experience in consulting, Rev Ops, GTM, Partnerships or solutions roles at a B2B SaaS company.

  • Experience working with or selling alongside consulting or advisory firms.

  • Familiarity with enterprise GTM workflows or data infrastructure.

  • Experience building programs, enablement, or partner-facing assets.