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Apple is where people do the best work of their careers. Work that has an impact on individuals and the world. Work that is challenging and fulfilling. Work that doesn't always feel like work.
This role is part of the Product, Design & Marketing team on Apple Services, which includes a range of apps and services spanning productivity, entertainment, cloud, and commerce.
We're looking for a UX writer to design and shape experiences within the App Store with a focus on AI-powered possibilities. You're a brilliant problem solver and excellent communicator with a passion for language. You recognize how words shape the user experience not just through meaning, but also their visual impact and emotional resonance. You'll join a team of writers in pursuit of creating expressive, intuitive, and collaborative experiences that set new standards for the industry and connect people in meaningful ways.
Description:
The Writing arm of our Product, Design & Marketing team works across services and products, including ones that are currently available and ones that are just barely being imagined. As the UX Writer dedicated to the App store with a focus on AI-powered experiences, your responsibilities will include:
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Working on feature development, naming, user flows, product logic, and education.
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Boiling down complex systems into coherent, concise, and compelling interface copy.
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Developing tone and terminology guidance for features and generated content.
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Creating structured training data for large language models.
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Evaluating model outputs and aligning to standards.
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Collaborating with cross-functional partners and senior leadership to define and execute our product roadmap.
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Addressing feedback and improving performance of our content and customer experience.
Preferred Qualifications:
Familiarity with mobile gaming and player experiences.
Strong sense of Apple's design, human interface, and editorial standards.
Understanding of writing optimized for accessibility and localization.
Passion for Apple, its products, and its customers.
Minimum Qualifications:
Possess 5+ years of relevant experience.
Experience working on conversational experiences such as chatbots or AI-driven interfaces, including dialogue, prompts, and system responses.
Have an unrelenting passion for user-focused product experiences and curiosity about every step of the user journey, from onboarding to error states.
Know how to work with wireframes and functional specs, and are familiar with design tools like Sketch.
Ability to develop well-informed points of view, while also remaining open to adjustments based on input from others.
Can write from scratch, edit existing copy, and think beyond the written word with input from multiple team members.
Are comfortable managing several projects simultaneously and able to dynamically reprioritize as needed.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .
Pay & Benefits:
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $139,500 and $210,100, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
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About Apple

Apple
PublicA technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10,001+
Employees
Cupertino
Headquarters
$3.5T
Valuation
Reviews
4.0
10 reviews
Work Life Balance
4.0
Compensation
4.2
Culture
3.8
Career
3.5
Management
3.2
75%
Recommend to a Friend
Pros
Great coworkers and people
Excellent benefits and perks
Fast-paced and engaging work environment
Cons
High expectations and pressure
Management quality varies
Limited career progression opportunities
Salary Ranges
17,968 data points
L2
L3
L4
L5
L6
L2 · Business Analyst L2
0 reports
$114,215
total / year
Base
$45,686
Stock
$57,108
Bonus
$11,422
$79,951
$148,480
Interview Experience
5 interviews
Difficulty
3.4
/ 5
Duration
28-42 weeks
Offer Rate
20%
Experience
Positive 20%
Neutral 40%
Negative 40%
Interview Process
1
Application Review
2
Recruiter Screen
3
Technical Phone Screen
4
Behavioral Interview
5
Onsite/Virtual Interviews
6
Team Matching
7
Offer
Common Questions
Coding/Algorithm
System Design
Behavioral/STAR
Technical Knowledge
Culture Fit
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