Do you want to lead a high-impact, high-visibility program? Looking to flex your creative, strategic, and analytical muscles? Do you love entertainment content and characters, and delighting kids and fans? The Amazon Toys & Entertainment team is looking for a passionate and innovative Senior Product Manager who loves to innovate and create world-class customer experiences that will change customers' lives.

This Senior Product Manager will be responsible for analyzing data, defining strategy and leading large programs to enhance or create new customer experiences and drive significant improvements in business performance. This role provides a unique opportunity to develop strategy, set the roadmap, and then drive execution with cross-functional teams. This role comes at the intersection of business, marketing, technology and data engineering.

As a Senior Product Manager, you will have ownership and responsibility through the full product cycle, from data analysis, business insights to strategy, prioritization, and development to adoption. You will work with product management, analytics, operations, and retail teams across Amazon. A successful candidate will excel in cross-functional team work, thrive in bringing new experiences to market, experimenting regularly, and enjoy making needle moving impact. The ideal candidate will also be highly resourceful, customer-obsessed, and will have an ability to think and act both strategically and tactically, and to work independently under time constraints to meet deadlines. The ideal candidate will have a proven track record in taking on end-to-end ownership and successfully delivering results in an ambiguous, fast-paced, and dynamic business environment.

Key job responsibilities
Our vision is to cement Amazon as the #1 customer destination for Entertainment & Character (E&C) licensed products by carrying the largest selection, creating best-in-class CX, executing cross-channel marketing campaigns that generate buzz and excitement among fans around new releases, and delighting Amazon customers at major fan events.

We are looking for a leader with proven product management skills to lead Entertainment & Character Analytics. The Senior Product Manager will be responsible for defining the roadmap and driving end-to-end execution for Franchise and Character external insights sharing product, which is a foundational pillar to the growth of our Entertainment & Character licensed business. In this role, you’ll have the opportunity to collaborate with core teams across Amazon to build a new data and insights sharing solution with our external business partners and drive significant improvements in business performance.

Projects and initiatives are developed on long-term horizons and tie directly to our P&L. This highly visible role requires a candidate with the proven leadership ability to facilitate and guide strategic alignment and collaboration with core teams across Amazon. They must exercise considerable judgement, drive strategy and tactical execution, creation of tenets, utilize written/verbal communication at a senior executive level, and evangelize.

A day in the life
Develop business and product requirements, and translate those into high quality product roadmaps.

Gather data and perform sophisticated analytical exercises.

Employ data mining, segmentation, and other analytical techniques to capture important trends and create relevant measurement dashboards.

Drive standardization, simplification and automation of internal processes and data products.

Manage weekly and monthly business reporting and create relevant measurement dashboards.

Work with various stakeholders to understand business drivers, goals, and actionable outcomes using analytics.

Manage databases and work with technology teams to develop systems to support business intelligence needs.

Basic Qualifications

• 5+ years of product or program management, product marketing, business development or technology experience
• Bachelor's degree or equivalent
• Experience with feature delivery and tradeoffs of a product
• Experience owning/driving roadmap strategy and definition
• Experience with end to end product delivery
• Experience as a product manager or owner
• Experience owning technology products

Preferred Qualifications

• Experience in influencing senior leadership through data driven insights
• Experience working across functional teams and senior stakeholders
• Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices.
• Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, WA, Seattle - 136,000.00 - 184,100.00 USD annually