The Rufus Design team is responsible for customer experiences that make it easier and more enjoyable for new and experienced Amazon shoppers to gather inspiration, find the right products within Amazon’s vast selection, and evaluate products for purchase with ease.

We seek a Principal User Experience Designer to help us refine and create new features for Rufus, our new AI shopping assistant.

To thrive in this role, you must be a pioneer with an inventor’s spirit and a strong understanding of interaction design who is passionate about technology and innovation. You are able to work fast, handle several projects, and quickly discern the needs of a brand as it relates to visual identity. You know how to present ideas professionally through a strategic and creative lens. You must be comfortable working with project briefs and managing stakeholder inputs, functional requirements, and timelines. You have a solid understanding of conversation design fundamentals combined with a deep understanding of how to collaborate with conversational designers, UX designers, researchers, product management, engineering, data science, and operational teams as you go from early-stage product concepts to launches of new features and experiences.

• Key job responsibilities
• Create world-class, user-centered designs through consideration of UX research, market research, business requirements, customer feedback, and usability study findings
• Work with Science and Editorial teams to help train the LLM to generatd content that matches the intention of the designs
• Demonstrate leadership in driving design processes into the organization that help refine strategy.
• Translate business requirements into use cases and high-level customer experience requirements
• Design the interface and interaction flow of new features
• Develop and maintain detailed user-interface specifications
• Present design work to the user experience team, product team, engineering team, Amazon.com leadership, and external partners for review and feedback
• Work with our usability and data mining teams to assess and optimize new and existing features
• Develop high level strategy for customers for both near and long term.
• Collaborate with other design team members on experiences, frameworks, process, and best practices.

Basic Qualifications

• 10+ years of design experience
• Have an available online portfolio
• Experience with best practices for User Interface Design, Information Architecture, and Interaction Design
• Experience in life cycle design projects from design strategy through execution

Preferred Qualifications

• Experience providing and effectively communicating strategic and tactical recommendations based on data

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, WA, Seattle - 164,000.00 - 221,800.00 USD annually