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Brand Specialist

AbbVie

Brand Specialist

AbbVie

Istanbul

·

On-site

·

Full-time

·

1w ago

Benefits & Perks

Healthcare

401k

Required Skills

Marketing

Strategic Thinking

Analytical Skills

Communication

Project Management

Office Programs

Reporting to Parkinson’s Team Leader, the incumbent will be responsible for;

  • Supporting long-term and annual Brand/Commercial strategies and tactical plans defining specific timelines, budgets and stakeholder responsibilities, aligned with brand planning process and Brand Team direction.

  • Diagnosing and analyzing brand, market and competitors through gathering customer insights and competitive information; identifying drivers and refining segmentation based on customer needs.

  • Coordinating the development of sales objectives, strategies, in field team materials, advertising, promotion program and market research activities and ensuring their execution.

  • Implementing tactical plans, communicating clearly and proposing responsibilities allocation to cross-functional team members and in-field team.

  • Maintaining an up-to-date understanding of customer perspectives through regular engagement with related stakeholders as appropriate (e.g. in-field visits, remote engagement.).

  • Guiding and implementing innovative omni-channel marketing activities, including both traditional and non-traditional partnerships, to strengthen brand messaging across all channels.

  • Bachelor’s Degree, preferably in Business Administration, Economics, Engineering, Science or related field,

  • 0-3 years of sales or marketing experience,

  • Demonstrate high level of impact and influence within a matrix environment,

  • Strong analytical, strategic thinking and communication skills,

  • Strong innovation attitude, cognitive flexibility and project orientation,

  • Excellent presentation, planning and organizational skills,

  • Good level in written and spoken English,

  • Good command of Office Programs.

Abb Vie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

Abb Vie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about Abb Vie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

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About AbbVie

AbbVie

AbbVie

Public

Pharmaceutical company.

10,001+

Employees

North Chicago

Headquarters

Reviews

3.7

1 reviews

Work Life Balance

3.0

Compensation

3.0

Culture

3.0

Career

3.5

Management

2.5

60%

Recommend to a Friend

Pros

Good resume experience for entry-level positions

Valuable work experience opportunity

Brand recognition benefits

Cons

Lack of explicit feedback on performance

Limited communication about role expectations

No clear guidance provided

Salary Ranges

88 data points

Junior/L3

Mid/L4

Intern

Director

Junior/L3 · Associate Business Systems Consultant

4 reports

$167,325

total / year

Base

$145,500

Stock

-

Bonus

-

$141,860

$170,567

Interview Experience

6 interviews

Difficulty

2.8

/ 5

Duration

14-28 weeks

Offer Rate

17%

Experience

Positive 0%

Neutral 33%

Negative 67%

Interview Process

1

Application Review

2

Recruiter Screen

3

Hiring Manager Interview

4

Panel Interview

5

Final Interview

6

Offer

Common Questions

Behavioral/STAR

Past Experience

Technical Knowledge

Culture Fit