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Marketing Manager

AbbVie

Marketing Manager

AbbVie

Shanghai

·

On-site

·

Full-time

·

1w ago

Benefits & Perks

Healthcare

401k

Unlimited Pto

Required Skills

Pharmaceutical Marketing

Strategic Planning

Analytics

Project Management

Stakeholder Management

English

Neuroscience is one of Abb Vie China’s strategic therapeutic focus areas. Under the GBA early access policy, we’re preparing for an exciting launch in the Greater Bay Area.

This position plays a pivotal role in leading the launch of Abb Vie's innovative neuroscience assets in designated hospitals across GBA. As a core member of the GBA taskforce, the Marketing Manager will lead cross-functional teams to develop, execute, and refine brand strategies.

The role also contributes to building Abb Vie’s commercial excellence in neuroscience through early stakeholder engagement, KOL collaboration, and market shaping initiatives.

Main Responsibilities:

  • Develop and implement robust launch plans to drive patient, market, and financial outcomes

  • Create compelling next-generation brand experiences by leveraging HCP insights and the patient journey

  • Lead execution of key HCP engagement programs

  • Contribute actively to business planning and strategic marketing processes

  • Apply a comprehensive understanding of financial planning across activities

  • Monitor and manage product-level P&L performance

  • Conduct data analysis to provide regular updates and actionable insights to leadership

  • Coordinate with Inter Con Commercial Team for alignment and strategic input

  • Facilitate strong cross-functional collaboration (Finance, Trade, Medical Affairs, Sales, Key Accounts) across China, regional, and global teams

  • Bachelor’s degree or above, with 5+ years of pharmaceutical marketing experience

  • Hands-on experience with product pre-launch and GBA market access projects preferred

  • Strong analytical thinking and problem-solving capabilities

  • Self-driven, results-oriented mindset with a passion for success

  • Proven ability to lead complex projects, manage stakeholders, and resolve issues effectively

  • Business-level fluency in English (written and verbal) required

Abb Vie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

Abb Vie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about Abb Vie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

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About AbbVie

AbbVie

AbbVie

Public

Pharmaceutical company.

10,001+

Employees

North Chicago

Headquarters

Reviews

3.7

1 reviews

Work Life Balance

3.0

Compensation

3.0

Culture

3.0

Career

3.5

Management

2.5

60%

Recommend to a Friend

Pros

Good resume experience for entry-level positions

Valuable work experience opportunity

Brand recognition benefits

Cons

Lack of explicit feedback on performance

Limited communication about role expectations

No clear guidance provided

Salary Ranges

88 data points

Director

Director · Associate Director, Global Marketing - Oncology

1 reports

$231,150

total / year

Base

$201,000

Stock

-

Bonus

-

$231,150

$231,150

Interview Experience

6 interviews

Difficulty

2.8

/ 5

Duration

14-28 weeks

Offer Rate

17%

Experience

Positive 0%

Neutral 33%

Negative 67%

Interview Process

1

Application Review

2

Recruiter Screen

3

Hiring Manager Interview

4

Panel Interview

5

Final Interview

6

Offer

Common Questions

Behavioral/STAR

Past Experience

Technical Knowledge

Culture Fit