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Customer Marketing Executive

Abbott

Customer Marketing Executive

Abbott

Singapore

·

On-site

·

Full-time

·

2w ago

Required Skills

Trade Marketing

Communication

Microsoft Office

Data Analysis

Organization

Problem-solving

JOB DESCRIPTION:

MAIN RESPONSIBILITIES:

Support Campaign Execution and Coordination:

  • Assist in the development and implementation of trade marketing campaigns and promotions.  This includes coordinating logistics, creating promotional materials and ensuring all aspects of the campaigns are executed successfully.

Promotion and Activations:

  • Oversee and implement retailer specific promotional campaigns, this includes instore promotions, roadshow, sampling events etc.
  • Ensure all promotional banded packs are fully prepared and ready for sales. This includes managing forecasting, demand, tracking and reviews.

Inventory Management

  • Monitor inventory level of promotional materials and gimmicks.  Coordinate with suppliers and sales team to ensure that the promotional items are available and properly stocked at retailer locations.

Sales Analysis and Internal Reporting:

  • Keep track and monitor the results of all trade marketing initiatives and assist to prepare reports and presentations that summarize the findings and ROI.
  • Prepare monthly updates and reports on trade marketing activities, including performance metrics and feedback from sales and marketing teams.
  • Track and analyse pricing architecture across channels, ensuring alignment with promotional strategies and competitive positioning.
  • Support data-driven decision-making by delivering insights on shopper behaviour trends, execution gaps, and competitive benchmarks.

Category Management

  • Assist in the implementing, managing, and evaluating category management projects.

Administrative Support

  • Provide general administrative support which may include maintaining of Customer Marketing Calendar and Activity Grid.
  • Processing of purchase orders and invoices.
  • Oversee end-to-end trade spend management and maintain comprehensive budget tracking to ensure financial accuracy, compliance, and effective resource allocation.

BACKGROUND:

  • Minimum 2 years’ experience in Trade Marketing, Customer Marketing, or related commercial functions.
  • FMCG and trade promotion experience is an advantage.
  • Strong communication skills, both written and verbal.
  • Proficiency in NielsenIQ and Microsoft Office (Excel, PowerPoint, Word).
  • Strong analytical capability with the ability to interpret and work with data.
  • Highly organized, with strong time‑management skills.
  • Strong problem‑solving and troubleshooting skills.
  • Able to multitask and work independently in a fast-paced environment with multiple stakeholders.
  • Positive attitude with a willingness to adopt modern tools and technologies.

EDUCATION: Bachelor’s Degree

The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Marketing Support

DIVISION:

ANI International Nutrition:

LOCATION:

Singapore > Singapore : DUO Tower

ADDITIONAL LOCATIONS: ##WORK SHIFT:
Standard

TRAVEL:

Not specified

MEDICAL SURVEILLANCE:
Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

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About Abbott

Abbott

Abbott

Public

Abbott is a global healthcare company that develops medical devices, diagnostics, branded generic medicines, and nutrition products.

10,001+

Employees

Abbott Park

Headquarters

Reviews

3.4

10 reviews

Work Life Balance

2.5

Compensation

4.0

Culture

2.8

Career

3.2

Management

2.5

45%

Recommend to a Friend

Pros

Good benefits and compensation

Supportive management/teams

Good company reputation and mission

Cons

Poor management and communication

Stressful work environment

Limited career advancement/favoritism

Salary Ranges

1,330 data points

Mid/L4

Mid/L4 · Clinical Specialist

192 reports

$122,947

total / year

Base

$107,979

Stock

-

Bonus

$14,968

$82,590

$185,149

Interview Experience

3 interviews

Difficulty

2.7

/ 5

Duration

14-28 weeks

Offer Rate

67%

Experience

Positive 67%

Neutral 33%

Negative 0%

Interview Process

1

Application Review

2

Recruiter Screen

3

Phone Screen

4

Hiring Manager Interview

5

In-person/Final Interview

6

Offer

Common Questions

Technical Knowledge

Behavioral/STAR

Past Experience

Culture Fit